Russian online retail sales up 18.7% year-to-date

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Internet Retail Sales in Russia Hit 7.2 Trillion Rubles in First Half of 2026

Internet retail sales in Russia reached 7.2 trillion rubles ($84 billion) in the first half of 2026, up 18.7% year-on-year, according to the Association of Companies for Internet Trade (AKIT).

Over 96.6% of purchases, worth 6.9 trillion rubles ($80 billion), were made through Russian online stores and platforms. Cross-border purchases accounted for just 3.4% (254.8 billion rubles or $3 billion). The top five categories were: home goods (1.13 trillion rubles), clothing and footwear (1.08 trillion rubles), groceries (1.06 trillion rubles), electronics (931 billion rubles), and personal care products (490 billion rubles).